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Hey, friend!
Ready for more sparkle in your life and business?
Get the Magic Words of the Week email in your inbox every Friday. 

Here’s what the passionate, beautiful business owners of the world are saying about the Magic Words of the Week:

Thought provoking! I am actively creating better boundaries, becoming more clear, and investigating aspects of my company message that I had not thought of.
Chelsea E.
naturopathic practitioner
Unlike many email newsletters, I almost always open Rachel's. Her message is consistently short — so I know I'll have time to read it and digest it. It's also often either actionable, inspirational...or both!
Marijke K.
executive coach
I LOVE the Magic Words newsletter! The content is always on point for ANYONE who owns their own business or is involved with marketing at any level. Rachel really knows her stuff and likes empowering others to confidently market themselves.
Brian W.
Squareknot Marketing

Still need convincing?

I'm spellbound by the Magic Words of the week. I print them out and gather them in a binder. They have shifted my perspective in a very positive way
Jim C.
creativity coach
Nobody needs another newsletter. The stuff that Rachel sends out on a regular basis is pure gold. It changes the way that I think about things. I look forward to seeing it my inbox.
Ashley G.
marketing automation guru
They're easy to read. They're short. And there's always one thing I can take from them and use in my work. Also the topics are incredibly intuitive. I’m in awe of how relevant they always seem to be.
Lynn S.
branding consultant
There's so much marketing wisdom out there. Rachel does the work for you of giving you the golden snippets. I look forward to seeing her name in my inbox.
Anonymous
Most emails are cold and impersonal. I find Rachel’s very human; you really would love to meet her for coffee.
Monica S.
Storybrand Guide
MagicWords Logotype noshape wht

Every week, we share reflections on a word, quote, or phrase we think will help you thrive in your life’s work.

touchdown dance

Touchdown Dance

There’s a good reason NFL players get funky in the endzone when they’ve just scored a big goal: Joy demands expression. More touchdown dances and we’ll all be better off.

Read More »
Foundation

Foundational Clarity

Foundational Clarity means understanding who your niche is and where you meet them on their journey. You can’t effectively build or market a business without it.

Read More »
Use their words

Use Their Words

The best marketing and messaging lets you join the conversation already happening in your ideal client’s head. A great way to do this is to use their words.

Read More »
play

Play

You want serious joy and abundance in your business? Start playing more.

Read More »
Let it be easy

Let it Be Easy

Explore the idea that valuable work doesn’t have to be hard. Consider embracing simplicity and trusting your skills,.

Read More »

See you in your inbox!

Still need convincing?

I'm spellbound by the Magic Words of the week. I print them out and gather them in a binder. They have shifted my perspective in a very positive way
Jim C.
creativity coach
Nobody needs another newsletter. The stuff that Rachel sends out on a regular basis is pure gold. It changes the way that I think about things. I look forward to seeing it my inbox.
Ashley G.
marketing automation guru
They're easy to read. They're short. And there's always one thing I can take from them and use in my work. Also the topics are incredibly intuitive. I’m in awe of how relevant they always seem to be.
Lynn S.
branding consultant
There's so much marketing wisdom out there. Rachel does the work for you of giving you the golden snippets. I look forward to seeing her name in my inbox.
Anonymous
Most emails are cold and impersonal. I find Rachel’s very human; you really would love to meet her for coffee.
Monica S.
Storybrand Guide
MagicWords Logotype noshape wht

Every week, we share reflections on a word, quote, or phrase we think will help you thrive in your life’s work.